It was freezing, but it was a blast! The Vida Vixens hit the streets of Park City during the Sundance Film Festival and stoked everyone with adorable pink Vida beanies!

We had the massagers out on the street and people got a KICK out of that!

Even the mysterious Agent Vida made a brief appearance; just long enough for a few snapshots, but not long enough that they would be able to pinpoint her location.